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Wednesday, December 15, 2010

The company behind mobile features in Mashable’s apps (amongst thousands of others)



How does Mashable, or Tapulous, or other companies add notifications into their mobile apps? How do they add in-app purchases? They hire Urban Airship!
Here CEO Scott Kveton talks to me about what he’s seeing happen in the mobile world and how mobile app developers are increasing engagement and monetization.

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