BMW GINA Light Visionary Model: Premiere

With the development of the BMW GINA Light Visionary Model the BMW Group presents trendsetting solutions. Chris Bangle gives us a first impression of the ideas behind the process of sculpturing an experimental study. This is the story behind this innovation!


The GINA Light Visionary Model is a fabric-skinned shape-shifting sports car concept built by BMW. GINA stands for "Geometry and functions In 'N' Adaptations".[1][2][3] It was designed by a team led by BMW’s head of design, Chris Bangle, who says GINA allowed his team to "challenge existing principles and conventional processes.

體檢台塑集團 功過如何論斷？

體檢台塑集團 功過如何論斷？
經濟貢獻大！環境傷害深！台塑vs台灣 是良緣還是悲劇？
張貼者： 公視有話好說-新聞論壇 於 星期二, 十月 12, 2010




來賓：

麥寮鄉民代表會主席 許留賓

台灣經濟研究院研究六所所長 楊家彥

紀錄片導演 柯金源

地球公民協會執行長 李根政


以福爾摩沙為名的跨國企業、台塑集團的經營規模與影響力，早就超越台灣、福爾摩這美麗之島的任何一家企業。







台塑工安有紕漏？


然而這三個月來，台塑集團連燒了三把火，讓各界不禁想問，經營之神王永慶、一手打造的石化王國，怎麼會演變成為工安事故頻傳的問題企業？台塑管理問題？王永慶過世後，七人小組各自為政，難以有效協調管理？



當年，為了要在宜蘭設六輕，總裁王永慶上新聞節目參加辯論，保證自己設廠、沒有汙染。台塑對台灣的意義與經濟貢獻？六輕從宜蘭移到雲林的原因與故事？



台塑功與過！


總裁王永慶承諾的百分之百不汙染，並沒有發生。前年底，環保署調查發現，台塑高雄仁武廠的地下水及土壤遭到二氯乙烷等化學物質汙染、超標三十萬倍。更早在十多年前，台塑有一批汞污泥，被送往柬埔寨。更別提最近三個月三場大火，燒出工安的缺失，更燒出居民的怒火。





到底台塑集團為台灣創造什麼經濟效應、又製造什麼環境災難？


與六輕為鄰？


政府為了供給台塑六輕用水，在濁水溪中游興建集集攔河堰，再用輸水專管送到麥寮六輕。目前每日供水34萬5千多公噸，相當於彰化全縣130多萬人的生活用水量。雲彰地區的民生與農業用水受到排擠，居民只好選擇地下水，結果地層下陷面積愈來愈大。六輕對地方的承諾與回饋？



至於濁水溪，水被攔之後，水流量減少，形成了下游到出海口大約25公里長的乾枯河床，每當東北季風吹襲，就形成沙塵暴，位在下風處的數萬居民，飽嚐揚塵之苦。與六輕當了十多年的鄰居，麥寮當地人如何看待六輕？




台塑王國何以崛起？


台塑王國的壯大，由誰來監督制衡？蘇治芬：地方真的無能為力！地方無能為力？中央束手無策？政府與台塑之間的關係？如何建立一個更有效的監督與共處模式？



當我們選擇了享受石化產品所帶來便利的同時，台灣的土地與人民也承擔了石化業帶來的種種罪惡。立場偏頗批判？為弱勢發聲？這部紀錄片的立場與價值觀？

Guerrilla Marketing Example - UNICEF Dirty Water Vending Machine Campaign

Check out this Guerrilla Marketing Campaign Example!




What if someone bottled the water that millions in developing countries drink every day and offered it on the streets of New York?

For just a buck, during World Water Week (March 22-29), New Yorkers in the Union Square Park area were able to enjoy the benefits of DIRTY WATER. It was available in a wide variety of choices like MALARIA, CHOLERA or even TYPHOID DIRTY WATER -- and currently has 900 million consumers. Over 4,200 children die of water related diseases every day and millions of people around the world lack access to clean water resources.

New Yorkers were startled to find YELLOW FEVER or HEPATITIS DIRTY WATER bottles. They looked at the vending machine in disgust. Though no one drank Dirty Water,many did donate to the cause. This idea of "selling" dirty water was inspired by UNICEF's promise that every dollar donated would provide safe drinking water to 40 children for a day.

This eye-opening DIRTY WATER initiative from Casanova Pendrill New York, goes beyond collecting funds for UNICEF in a unique active street effort. The goal was to shock the media and the public with this alarming issue.

The campaign is currently active since people can continue donating online at tapproject.org or via text message. Text TAP or AGUA to UNICEF (864233) to make a $5 donation.

This effort is part of a much bigger pro-bono Spanish/English campaign that Casanova Pendrill executed within UNICEF´s Tapproject.org. This is first time the campaign expands to Multicultural. Casanova has managed to secure half a million dollars in donated media and developed TV spots, Radio, Outdoor, web banners and outdoor events.

"Dirty Water© is not an actual product, but a real problem for millions of children around the world."

For more information, to see photos, and to watch the Spanish-language version of this video, visit:

http://www.Dirtywaterinfo.com

RSC org

An education video on Mass Spectrometry using a magnetic sector instrument from the Royal Society of Chemistry. From the Modern Instrumental Techniques for schools and colleges DVD. For more information on the Chemistry for our Future programme please visit http://www.rsc.org/CFOF (C) Royal Society of Chemistry

http://www2.chemistry.msu.edu/faculty/reusch/VirtTxtJml/Spectrpy/MassSpec/masspec1.htm

The Mass Spectrometer
In order to measure the characteristics of individual molecules, a mass spectrometer converts them to ions so that they can be moved about and manipulated by external electric and magnetic fields. The three essential functions of a mass spectrometer, and the associated components, are:

1. A small sample is ionized, usually to cations by loss of an electron. The Ion Source
2. The ions are sorted and separated according to their mass and charge. The Mass Analyzer
3. The separated ions are then measured, and the results displayed on a chart. The Detector


Ultraviolet/Visible Spectroscopy (UV-Vis)




An obvious difference between certain compounds is their color. Thus, quinone is yellow; chlorophyll is green; the 2,4-dinitrophenylhydrazone derivatives of aldehydes and ketones range in color from bright yellow to deep red, depending on double bond conjugation; and aspirin is colorless. In this respect the human eye is functioning as a spectrometer analyzing the light reflected from the surface of a solid or passing through a liquid. Although we see sunlight (or white light) as uniform or homogeneous in color, it is actually composed of a broad range of radiation wavelengths in the ultraviolet (UV), visible and infrared (IR) portions of the spectrum. As shown on the right, the component colors of the visible portion can be separated by passing sunlight through a prism, which acts to bend the light in differing degrees according to wavelength. Electromagnetic radiation such as visible light is commonly treated as a wave phenomenon, characterized by a wavelength or frequency. Wavelength is defined on the left below, as the distance between adjacent peaks (or troughs), and may be designated in meters, centimeters or nanometers (10-9 meters). Frequency is the number of wave cycles that travel past a fixed point per unit of time, and is usually given in cycles per second, or hertz (Hz). Visible wavelengths cover a range from approximately 400 to 800 nm. The longest visible wavelength is red and the shortest is violet. Other common colors of the spectrum, in order of decreasing wavelength, may be remembered by the mnemonic: ROY G BIV. The wavelengths of what we perceive as particular colors in the visible portion of the spectrum are displayed and listed below. In horizontal diagrams, such as the one on the bottom left, wavelength will increase on moving from left to right.



Proton Nuclear Magnetic Resonance (NMR)




1H NMR Intrepretation Tutorial

Proton Nuclear Magnetic Resonance (1H NMR) Spectroscopy is a powerful method used in the determination of the structure of unknown organic compounds.

During Chemistry 222 lab you will be using NMR extensively to help assign structures to two unknown organic compounds and this tutorial and exercises will hopefully help you solve your unknown.

To remind you of some things that you probably already know about the basic workings of an NMR and interpreting NMR spectra:

The 1H NMR spectrum of an organic compound provides information concerning:

the # of different types of hydrogens present in the molecule
the relative #'s of the different types of hydrogens
the electronic environment of the different types of hydrogens
the number of hydrogen "neighbor" a hydrogen has
Use the index on the left to choose which topic you want to go.
If you feel pretty good about your knowledge of NMR, you should go directly to the exercises. If not, maybe you could visit the tutorial pages and take the included quizzes to help you remember.

Infra-Red Spectroscopy (IR)

An education video on Fourier Transform Infra-Red Spectrometry from the Royal Society of Chemistry. From the Modern Instrumental Techniques for schools and colleges DVD. For more information on the Chemistry for our Future programme please visit http://www.rsc.org/CFOF (C) Royal Society of Chemistry